Saturday, 22 March 2014

Sassy World

As we are getting nearer to the launch date (see bottom of page for date :D) I felt I should explain exactly what Sassy World is. 

Sassy World, in its most basic form, is a vintage clothing website but it is much, much more than that. From my own dissatisfaction of not being able to find enough unique clothes that fit my colourful and playful aesthetic in the UK, I decided I would take it upon myself to try and change this. I personally have a much greater love for unique vintage items and less mass-produced items from independent brands and designers, as I like to stand out. It is from this that Sassy World was born. 

Although primarily Sassy World is a clothes business, I also wanted to create a highly visual online presence (a very Sassy one) where girls can escape into a vibrant, girl power fuelled world, where they can feel inspired to have more fun with fashion. 

It is my aim to not only encourage females to wear more sustainable, unique items of clothing, but to also empower them and give them the confidence to wear whatever they want. 

I decided to shoot TWO mini lookbooks for the launch of Sassy World and here are some exclusive previews from each one. Once the website is launched I will post the full lookbooks on here as well :)

This one is shot and styled by me, and do you recognise the model? My bestie Maidie of course!

This lookbook was shot by my friend Max Hetherington, Styled by me, Hair & Make-up by Rebecca Herniman and my gorgeous model is Ebun Black.

Can't wait to show you the rest of the images. All of these items (and more) will be for sale when the website is launched which will be in 3 weeks today EEEEK

Pencil it in your diaries! The website link is which is password protected at the moment but will be open on the 12th April. Keep an eye out on our social media platforms for updates- the handle is @sassyworlduk or /sassyworlduk on basically everything. I will also be hosting a special Sassy World choker giveaway on the run up the launch date over on instagram. I am so excited to be following my dreams <3



  1. I'm so excited, the lookbooks look amazing! :D xx

  2. Well done! By the looks of it you'll do extremely well :) X


  3. This sounds amazing and I totally agree about finding independent brands etc. Can't wait! <3

  4. So exciting! I'll definitely be checking it out when it goes live! :D

    Technicolour Dreamer

  5. This sounds amazing. Cant wait x

  6. How exciting!! Cant wait for the launch xx

  7. This looks amazing ! Can't wait to have a look ! x